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Installing UET tag on your website via other Tag Management Systems (TMS)


  1. There are several TMS outside of the list we have samples for. Almost all TMS operate in the same way. You install the TMS tag on your website and then configure (usually via their UI) TMS with your UET tag to be returned on all pages.
  2. Please consult TMS support if you need help with setting up UET with your TMS.

Please refer to Bing Ads help documentation for more info on UET and why it is important for Conversion Tracking and Remarketing in Bing Ads.